It was a handsome unisex arsenal of cursive-logoed sweats (of course), T-shirts plus knitwear, varsity jackets, small leather goods, and sports socks. HUGO BOSS AG (Dieselstrae 12, 72555 Metzingen, GERMANY, info@hugoboss.com) is the controller and organizer of the promotion (#BOSSMoves | BOSS x Russell Athletic NFT Challenge). A key piece in any sports team's off-court ensemble, the coach jacket is a Russell Athletic mainstay and became popularized in the 90s, thanks to hip-hop and, in particular, NWA, who would wear them on the daily. A special blended BOSS x Russell Athletic logo features across the capsule, resulting in statement branded sweatshirts which have been given the vintage treatment a fitting tribute, considering Russell Athletic counts the first sweatshirt among its many inventions. After a sensational debut collection back in March, BOSS and Russell Athletic have teamed up once again to give us a second season of their sportswear collaboration. Make-Up: Alana Wright topics: Founded 1908 Address Avenida Olegrio Maciel 1516, Bairro de Lourdes 30180-111 Belo Horizonte, Minas Gerais Country Brazil Phone +55 (31) 3290 1313 Aside from brimming with sporty sensibilities, the collection combines bold modern tailoring with an instantly recognisable sportswear aesthetic. Speaking over the phone from New York, Hugo Boss chief brand officer Ingo Wilts revealed exclusively to WWD what to expect from the event and second collection, underlining that the aim of the ongoing partnership with the Bowling Green, Ky.-based sportswear company is to tap into a new generation of consumers and turn them into Boss fans. BOSS x Russell Athletic season two brings a fresh perspective to the partnership, but really, the true power of this collection rests in the past.Taking inspiration from the archives of both brands, the pieces are underpinned by easy, 90s-style cuts that feel as relevant today as they did 30 years ago. Together, we're unstoppable. Your favourite item is back in stock. Agency: Highsnobiety 5,646 likes boss Make your move, win big: introducing our 5 exclusive #BOSSxRussellAthletic NFTs. Nike and Jacquemus collaborate to drop J Force 1, PAF to Hyein Seo: Top Korean streetwear brands everyones crushing on, How to wear the Barbiecore trend (plus 5 key styles to shop), How The Little Mermaid is making Mermaidcore a thing this summer, LSA Style Anatomy: 5 looks for different occasions with Up-Poompat, Vol. Print Retouch: Mark Crisostomo The unisex collection comes in collegiate tones such as heather gray, navy blue, and red, and also offers pastel pink and baby blue variations and touches to some of the pieces. Choose from elaborate designs and ingenious cuts. Celebrating their latest baseball-inspired Pre-Spring '22 . She is also an amateur dancer of various styles. If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. X Russell Athletic Baseball Cap . Leadman: Josh Kanan
Uniting expert BOSS tailoring and Russell Athletics instantly recognisable sportswear, the inaugural capsule released earlier this year was an instant hit. No sport has influenced fashion to the same degree as baseball. Your favourite item is back in stock. Its an aesthetic that BOSS had already been playing at for years but feels particularly fresh today. Therefore, this collaboration is a continuation of our search for new ways to embrace a more relaxed aesthetic.". Our goal is to inspire and excite existing and new customers alike.. Courtesy of Hugo Boss MILAN The Boss x Russell Athletic collaboration is slated. Director of Photography: Chris Ripley All pieces of this collection are in a streamlined colour palette of blue, cream, camel, and orange. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you. Sprinkled in among all this were the garments and accessories from whose sale Boss is seeking to monetize the collective social firepower of its multi-platform armada. The Price of Cannes: Who Generated the Highest Media Value? Kissi, who is known for his passionate and personal creativity and art direction, is himself a huge basketball fan. The color palette consists of dark blue, cream, and camel, with pops of orange and mineral blue. Add it to your basket now and make it yours. Executive Producer: David Richards, Kamila Prokop Men's BOSS x Russell Athletic Clothing ; Men's BOSS x Russell Athletic Accessories ; Brands like BOSS x . If the choice of a baseball pitch (actually the Kennedy Sport Centre in Milan) that became the runway didnt hint at what was to come, the first looks made it clear what the agenda would be.
BOSS x Russell Athletic: The spectacular launch Check out now to make it yours. Changing the world takes more than talk. Product Manager: Shaun Roach The Boss x Russell Athletic capsule for the spring 2022 pre-collection. Photo: Courtesy of Boss x Russell Athletic. A German, an American and an Italian walk onto a baseball field 1st Photo Assistant: Clark W Elizabeth Salt @Next Management.
BOSS x Russell Athletic NFT | BOSS Inspiration It's game on!
Experience the BOSS x Russell Athletic digital launch | BOSS Write CSS OR LESS and hit save. A special blended BOSS x Russell Athletic logo features across the collection, resulting in statement branded sweatshirts which have been given the vintage treatment a fitting tribute, considering Russell Athletic counts the first sweatshirt among its inventions. DIT: Ian Spohr All rights reserved. Shop theBOSS x Russell Athletic unisex capsule. Lifestyles are no longer marked out in clean sequences of office, home, play and the future is a world where the three blend. Sign up for WWD news straight to your inbox every day. We see the collection in its natural habitat, the vibrant new styles dressing up the energy thats so heavily associated with the home of the baseball. Continuing on with the theme set by this years Met Gala, archival American fashion prevails as a patriotic colour scheme lays over irresistible high school-synonymous bomber jackets and vibrant thin-chequered overcoats in the youthful campaign. The new #BOSSxRussellAthletic digital launch celebrates team spirit, individual talent, and the power in lifting each other up. This melding of aesthetics has become increasingly common in fashion PC (post-COVID). While the reveal of this laidback capsule is stirring up plenty of excitement, this is not where the extent of the collaboration ceases. Our action-packed event sees all the excitement of baseball meet the big-hitting style of the new BOSS x Russell Athletic collection. Boss has partnered with the heritage sportswear label Russell Athletic, and the show was (almost) as impressive as the collection By Teo van den Broeke 24 September 2021 The last time British. One or more items in your wishlist are currently on sale. Powered by the intangible buzz of gameday, the campaign follows a group of friends as they kick back before heading on a road trip for an impromptu game of baseball. Tailored for comfort and made from materials usually reserved for sport, it's the ideal antidote to the slouchy and slobby fits we have become accustomed to over the last 12 months. The new #BOSSxRussellAthletic digital launch celebrates team spirit, individual talent, and the power in lifting each other up. Comm.
While sportswear has long taken tips from tailoring and vice versa, BOSS x Russell Athletic season two lands at a time when fashion is paying more attention to the symbiotic relationship than ever. (DW, it's free!). LVMH Said Coming to the Rescue of Safilos Longarone Plant, Marsai Martin Talks Footwear, Rihanna Goals at Foot Locker Gala, LVMH Said Coming to the Rescue of Safilos LongaronePlant, Sorels President Resigns Due to HealthReasons, NK Store to Open Flagship in Iguatemi in So Paulo,Brazil. There has already been a shift within our collections to increasingly casual styles, often combined with tailored pieces. Exploring more casual silhouettes associated with sportswear is nothing new to BOSS; it was doing this as early as the 80s. Shot in NYC, the home of baseball, the collection brings a fresh perspective to retro Americana references. Email Mobile Number (Optional) Add to Wishlist Earn at least 55 points with the SaksFirst Card EVERY 2500 POINTS EQUALS A $25 SAKSFIRST GIFT CARD The collection brings a fresh perspective to retro Americana references, uniting BOSS tailoring expertise and Russell Athletics instantly recognizable sportswear aesthetic. One or more items in your wishlist are currently on sale. $62 . ), Your GRAZIA newsletter is on its way. The two partners reimagine beautifully crafted casualwear for a new generation. The influence of both brands' heritage can be seen throughout the collection. Especially for this collection, a vintage blended logo of BOSS and Russell Athletic features across the collection. Meet BOSS x Russell Athletic: the collaboration fusing the art of tailoring with the nostalgic storytelling of classic sportswear to offer the sort of pioneering attitude that today's tastemakers are looking for.
Boss x Russell Athletic Are Taking Us to (Baseball) Court As a culture enthusiast, Karatpetch loves to travel, learn new cultures and languages, and has great zealousness for food. Suiting and a more debonair look have already been creeping back into our wardrobes, but the pandemic has mutated the trend towards a need for garments that are more tailored to our new daily habits, mainly consisting of doing everything from home. Music Supervisor: Maxwell Gosling For your chance to win one, join our TikTok challenge and show us your #BOSSMoves by creating your own baseball trading card with our new branded effect. Post-Producer: Taylor Rousseau Post-Production: Final Cut & Significant Others V Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. With the overarching idea of tailoring meets sportswear in mind, Russel Athletic was the natural fit as an iconic brand with an instantly recognizable aesthetic of American sportswear. Casting: Tallulah Bernard Don't miss the opportunity to catch this baseball jersey. Brand Partnerships: Momo Kim Executive Producer:SuzyRamirez hugo boss hats; panel hats; barrow hats; Branded spell-out sweatshirts, tees, and hoodies run through the collection, as does the new hybrid BOSS and Russell Athletic logo, comprising the iconic Eagle R and BOSS's instantly recognizable typography. . From snapbacks to varsity jackets, the uniforms from the field have become the trends on the street.
Brazil - Clube Atltico Mineiro - Results, fixtures, squad, statistics by Jiawa Liu / September 25, 2021 Photo: BOSS x Russell Athletic We could talk about the extravagant showing of Hugo Boss and Russell Athletics second collection at a Milan baseball pitch cheerleaders, food trucks and mascots, and the audacious audience of about1,300 people. We are always seen as a tailoring brand suiting, suiting, suiting and here we show with Russell Athletic the other side of the brand, he said. Coordinator: Patty Courtland BOSS Join the BOSS big leagues and feel the excitement of game day at the action-packed launch of #BOSSxRussellAthletic season 2.
Hugo Boss launches basketball-inspired collection with Russell Athletic Thats why we donate to the HUGO BOSS Foundation with every purchase you make (excluding licensed products). 1st AC: Jacob Perry The collective spirit of team sports and the unique buzz of baseball is envisaged through the prism of the two labels. View More. Taking inspiration from the archives of both brands, relaxed fits are achieved with easy, 90s-style cuts that are right for now. Varsity-inspired bomber jackets are embellished with contrast chenille patches, handmade in Germany, reflecting BOSS dedication to craft and workmanship. Captured at New York's iconic Gotham Hall, see the latest styles, featuring relaxed fits, sporty details, and a retro-inspired colour palette. Please enable JavaScript, or you won't be able to use all of the features of the Online Store. Presenting a snapshot of New Yorks youth culture, the shoot follows a group of friends relaxing and hanging out on the street, before heading off on a road trip for an impromptu game of baseball. This was his first fashion partnership, which is a canny signing indeed by Boss. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied. Branding is not to be overlooked, either, thanks to the blended BOSS x Russell Athletic logo, which underlines the collection, giving a strong vintage angle to staple pieces like crewneck sweats which if you didnt already know Russell Athletic counts as its own invention. So, when it came time for BOSS to begin dreaming up a Pre-Spring 2022 collection, collaborating with the American clothing company Russell Athletic was a no brainer.
Boss Reveals Second Collection With Russell Athletic Digi Tech: Pamela Lopez Grant Great news! The tie-ups second iteration is being unveiled with a show-cum-spectacle at the Kennedy Sport Center in Milan. For season two, BOSS x Russell Athletic takes baseball as its inspiration, providing a retro Americana foundation to build on the casualwear-tailoring crossover that defines the partnership..css-1kjxfsy{font-family:univers-bold;font-size:32px;}.css-1kjxfsy::before{position:absolute;content:'';}@media (max-width: 767px){.css-1kjxfsy{font-size:24px;}}@media (min-width: 768px){.css-1kjxfsy{font-size:48px;}}@media (min-width: 1200px){.css-1kjxfsy{font-size:48px;}}. Each newsletter contains an unsubscribe link. Ingo Wilts, Chief Brand Officer at Hugo Boss AG, explains: "Casualization is increasingly important to BOSS, so it is the perfect time to collaborate with Russell Athletic. And, in the name of keeping things infectiously cosy, stripped-athletic socks and bucket hats serve as welcomed-yet-understated accessories. Patches with a co-branded Boss x Russell Athletic logo appear throughout the line, further highlighting the blend of both companies ethos.
Current Approaches to the Use of Artificial Intelligence for Injury Find out more about the HUGO BOSS Foundation. . It aims to replicate an American baseball event in the Hugo Boss world, Wilts explained. Each fit in the collection offers up a different take on the elevated sportswear trope, from checkered overcoats that round out bold tracksuits to baggy tailored pants paired with bright varsity hoodies. Shot by Andrew Jacobs and directed by Matthew Dillon Cohen, the BOSS x Russell Athletic campaign is unmistakably New York. Looking to the buzzy atmosphere and electric spirit born out of baseball game days, the two partners have unveiled a casualwear capsule brimming with sporty sensibilities. Not only are they relaxing their cuts and using softer materials but also doubling up on their sportswear offerings. Its a smart response to a world where immediacy is our biggest addiction. Add it to your basket now and make it yours. Each newsletter contains an unsubscribe link.
BOSS & Russell Athletic Release Collection of Off-Court Classics The epicenter of runway news, street style, and emerging trends. Discover & Shop what's next with our brand new App, *If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. 11 Labels to Know and Shop, Valentino and Ralph Lauren Purple Label Return, Margherita Missonis Maccapani DebutsHeres What to Expect at Milan Mens Week, Italian Knitwear Scion Margherita Missoni Launches New Brand, Admiring Cartiers New High Jewelry in the Hills Outside Florence, These Are the Shoes I Saw Everywhere in Cannes. September 21, 2021, 12:01am The Boss x Russell Athletic capsule for the spring 2022 pre-collection. Blending the real and digital together with collections of wearable items and matching NFT artwork sure looks to be the future. Together, were unstoppable. Follow our daily snapshots at @lifestyleasiath.
Here, BOSS and Russell Athletic simply turned up the volume to a hundred. $67.73 Sold out.
MFW: BOSS x Russell Athletic Pre-Spring 2022 Runway + Front Row - DSCENE Check out now to make it yours. Author: Addison Aloian Images Courtesy of BOSS x Russell Athletic The second BOSS x Russell Athletic collection debuted earlier today at the Kennedy Sport Center in Milan for Fashion Week with an iconic group of models to walk such as Gigi Hadid, Irina Shayk, Joan Smalls, Cindy Bruna, and more. We want to show the collective spirit of the younger generations, he added. Styling: Rita Zebdi Creative Director: Shane Gormley, Janak Jani
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